You may have heard of Acer, but you may not have known the company is the #2 maker of laptops and netbooks. Acer bought Gateway and eMachines several years ago, and they have also carved out a nice share of the netbook market.
They have announced plans for a new eBook reader to launch sometime this fall. They are entering a field dominated by Amazon’s Kindle, Sony’s Reader, and Barnes & Noble’s Nook. Oh yeah, and then there’s the iPad.
Acer’s goal is to become the number one maker of “tweener” devices, which are devices in between smartphones and netbooks. But is there much of a point in introducing a new e-reader, or would that be similar to a company launching a new word processor for Windows?